November 7, 2013 – There are a number of selling points for the iPhone, but one of the most important ones for Apple is protecting the privacy of its users.
Android phones are trackers! Apple: iPhone privacy is absolutely fine and trustworthy
In Apple’s view, “Android is a giant ‘tracker'”, so why buy such a product, and we have subsequently seen them use “privacy matters! and then we saw them use “privacy matters” as their iPhone tagline (trustworthy in terms of privacy handling).
But Apple has also flopped many times because of privacy.
In tests conducted by two independent researchers, it was found that even if a user turned off the iPhone Analytics option, the AppStore on the iPhone would still send Apple detailed information about almost everything the user did in the shop.
The researchers found that most of Apple’s built-in iPhone apps have this problem, including Apple Music, Apple TV, and others.
It’s impossible to know what Apple is doing with this data, but the implications behind reading a user’s privacy and data are self-evident and can be better realised.